Mª Concepción Fernández

Customer, Sustainability and Communication Director at PortAventura World

She holds a Diploma in Business and a degree in Economics. After having developed her career for 12 years at the multinational BASF, where she held different positions related to logistics and supply chain; she joined PortAventura World in 2007.

She has been leading operational areas as Procurement and Logistics during 15 years, and was awarded by AERCE (Spanish Association or Procurement Professionals) in 2010 with the “Procurement Strategy Diamond” and in 2018 with the  “Woman Leadership Diamond”. Since 2008 she has developed and implemented the PortAventura World Strategic Sustainability plan. For this role, she reports directly to the company Board of Directors.  Since November 2022 she is leading together with Sustainability, the Customer Department the Corporative Communication in the company.

Sustainability Certifications:

NYU Stern School of Business Corporate Sustainability Certification

WBCSD (World Business Council for Sustainable Development) LEAP program Certification Yale School of Management and ESADE Business School.


For two consecutive years 2021 and 2022, she has been included by Blooploop among 50 World Theme Park influencer list.

Deputy Delegate of DIRSE in Catalonia

Member of WAS (Women Action Sustainabillty)

PortAventura Foundation Board Member

Member of the IAAPA (International Association of Amusement Parks and Attractions Sustainability Committee.

Associate Professo

All Sessions by Mª Concepción Fernández

13:40 - 14:20

PANEL DISCUSSION V: The Role of Sustainability Leadership: Driving Change and Resilience Spanish Association of Sustainability Executives (DIRSE)

ANTONI BALLABRIGA - Global head of responsible business sustainability, BBVA ANA GASCÓN - Director of Sustainability Strategy for packaging in Europe at the Coca-Cola Company and President of DIRSE Mª CONCEPCION FERNANDEZ VECIANA - Director of Customer, Sustainability, and Communication at PortAventura World ALBERTO ANDREU PINILLOS - Associate Professor at the University of Navarra